Laurel Raises $100M to Redefine Time for Professionals
Laurel, the AI-powered time intelligence platform, has raised $100 million in Series C funding, bringing its valuation to $510 million.
The round was led by renowned venture capital firm IVP, with additional participation from GV (formerly Google Ventures) and a strong lineup of strategic investors.
Founded by Ryan Alshak, Laurel is redefining how professionals in law, consulting, and accounting manage and monetize their most critical resource: time.
With seamless integrations into productivity tools like Slack, Outlook, Microsoft Office, and Adobe, Laurel’s AI automatically tracks time and delivers real time insights into how it’s spent and how it creates value.
Rapid Growth and Tangible Results
Over the past year, Laurel has posted impressive results:
300% year-over-year growth in annual recurring revenue (ARR)
500% increase in platform usage
Reclaims 28+ billable minutes per user per day
Boosts client profit margins by 4–11%
Now used by more than 100 leading firms across North America, Europe, Australia, and the UK, Laurel originally launched under the name “Time by Ping” in 2016 with a focus on legal teams, and has since expanded its reach into other professional services.
Who’s Backing Laurel?
The Series C round drew support from high-profile new investors, including:
01 Advisors (founded by former Twitter and Facebook executives)
DST Global
Kevin Weil, Chief Product Officer at OpenAI
Alexis Ohanian, Reddit co-founder
Arash Ferdowsi, Dropbox co-founder
Hans Tung, Managing Partner at GGV Capital
What’s Next for Laurel?
The new funding will be used to accelerate product development, deepen AI capabilities, and support expansion into new verticals. Laurel is also ramping up hiring across engineering, product, and go-to-market teams.
